For this project, we teamed up with Twitter ArtHouse to create a Twitter branded hashtag for EA’s Apex Legends #HappyHolodays campaign. Twitter branded hashtag campaigns consist of adding a custom design to a specific hashtag a brand wants to promote and are often part of a larger social media campaign. You can learn more about the benefits of a Twitter branded hashtag campaign in our blog post.

Concept Sketch

Final Art




Client – EA & Twitter ArtHouse

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