To support Ritz’s NCAA March Madness campaign, #WelcomeToTheMadness  , we teamed up with Twitter ArtHouse to create a custom Twitter branded hashtag. Inspired by the crossover of the Ritz cracker and a basketball, this Branded Hashtag added a lot of fun to the campaign.

Sketch Concepts

Services

Illustration

Credits

Client – RITZ & Twitter ArtHouse


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