Summer 2024 Newsletter

We are sad that summer is coming to an end and the days are getting shorter, but we are ready for Q4. In this issue of our quarterly newsletter, we are excited to recap all the creative content we made and shared throughout the summer. Our team members have been hard at work creating digital experiences for brands. As always, we would like to thank our business partners for their endless support and flexibility.

This summer we announced an expanded partnership with Wimpy Kid, Inc. & Jeff Kinney, author of the international best selling children’s book series “Diary of a Wimpy Kid.” This collaboration marks Wimpy Kid’s first venture into digital licensing. In addition to emojis and AR effects, we will create mobile messaging stickers and phone themes. We’re excited to continue our 5+ year partnership with Wimpy Kid, Inc. and cannot wait to help promote the launch of “Diary of a Wimpy Kid: Hot Mess.” Head to our blog page to learn more about the expanded partnership. 

We also announced a licensing and global distribution partnership with Paul Frank. Fans—keep an eye out for new mobile themes, messaging stickers, and non-NFT digital collectibles that feature Julius the Monkey and friends. We are excited to help Paul Frank and Futurity Brands expand their brand beyond its existing physical apparel and accessories lines. For more information, check out our blog page.

Bob Ferrari (CEO), Sonya Priest (Licensing Manager), and Jackie Karnoff (Creative Manager) hopped on a plane and flew to Las Vegas for the annual Licensing Expo, hosted by the Global Licensing Group. We loved meeting up with brand partners, attending keynote presentations, and securing some new licenses. Follow us on Instagram, X, Facebook, and LinkedIn to stay up to date.

Meet our Animation & Illustration Sprout, Charlie! Charlie is a co-op student from Northeastern University. For the last couple of months, Charlie worked closely with our design, licensing, and animation teams to create a variety of digital experiences for our clients. Whether it was Samsung Themes, messaging sticker packs, or internal social posts, Charlie always brought his A(rtist)-game.

“My favorite part about working at Bare Tree Media is the wonderful people who I get to work with! Throughout my time here, I’ve felt so supported and encouraged to pursue new and innovative ideas. My co-workers’ personalities and work ethics are so inspiring, and I’ve learned so much from them about communication, flexibility, and creativity.” — Charlie Allan

Our co-op program gives students looking to pursue a career in the Arts & Digital Media an opportunity to develop their technical skills, push creative boundaries, and produce marketable work. While at Bare Tree, Charlie worked on a number of projects including a “Sustainability” social post, Blink Twice rotoscope stickers, and his own personal sticker pack, “Drunkey Monkey:”

“My favorite project I worked on was the “Sustainability” social post. I was given a lot of room to experiment and learn while working in After Effects, and I tried out character animation for the first time. I loved ideating, illustrating, and creating type treatments for my personal sticker pack too because I could see my sketches come to life and my graphic-eye improve throughout the process.” — Charlie Allan

“Drunkey Monkey” is available for Samsung and Apple devices and can also be found on GIPHY.

We would like to thank Charlie for all his hard work. We will miss his curiosity, positive energy, and creative spirit. The sky’s the limit—we cannot wait to see what the future holds for him!

Blink and you’ll miss it…our design team created rotoscope stickers for summer’s newest psychological thriller Blink Twice. Find them on GIPHY and Instagram and share your excitement for the movie’s August 23rd premiere.

Congratulations to everyone on our team who worked on this project. The final product is fantastic!

Our team and licensing partners were going for gold this summer! To celebrate the 2024 Paris Olympic Games, we decided to bring some Olympic spirit into the mobile messaging world.

Samsung Electronics selected our team to create the official Team France mobile theme, available exclusively on the Samsung Galaxy store. This was an incredible opportunity for us to showcase our design and digital publishing expertise with the world. We are thrilled to be associated with an event that inspires community, connection, and collaboration. Click the image below to download.

This summer, Quidd, a leader in digital collectibles, released non-NFT digital card collections, stickers, and special edition items for 5+ of our licensed brands (not all listed):

• TMNT
• Paul Frank
• SpongeBob
• Bob Holt
• Tate Artists

We’re excited to announce that our team will be working with Quidd on the ideation, production, and promotion of future card collections. Our Creative Manager, Jackie, designed 50+ cards for Betty Boop, and the final product was Boopin’ fantastic. Jackie was able to capture all of Betty’s different personas into a collection perfect for fans of the iconic character. The collection is still live on Quidd—you won’t want to miss it!